11
Apr

The growing bond between a home seller, real estate agent and a home stager

Today it is almost impossible for a home seller, real estate agent and home stager to work in isolation. 

Putting a house up for sale is an enormous task. The old concept of sprucing up a home, baking cookies and lighting scented candles no longer works. The real estate agent and the home stager today bring professional knowledge to the seller. 

To sell a home at the best price ever and in the shortest time period is the intention of the seller. In order to achieve this, it is important to know the scope of work and limitations, the strengths and weaknesses of each: the seller, real estate agent and the home stager.

The Home Seller

In earlier days, when a homeowner wanted to put out his/her home to sell on the property market, they would not be keen to pay for a professional real estate agent’s service nor a home stagers professional home staging service. They would probably paint the walls, remove the personal memorabilia and rearrange the furniture. However, over the years, they have seen how professional knowledge and services of a real estate agent and a home stager have helped to sell homes in the shortest time and at a higher price. 

The Real Estate Agent

A real estate agent is a professional who has his finger on the pulse of the property market. While on one hand, he understands the requirement of the seller to sell his/her property at the best price, on the other; he also understands that today the buyer is looking not for just any property to buy but for a dream home to move in to. The real estate agent is not in a position to create that dream home without investing in a warehouse full of home décor items. Thereby, finding the professional stager that an agent can rely on and work with on a regular basis is of key importance. A real estate agent trusts the stager to deliver striking décor that will eventually help them sell more properties at better prices for their clients.

The Home Stager

Stagers are professionals who are fully equipped to stage a property. A home stager does a walk-through of the property. After which he/ she decides on the most exquisite look to provide to the home on sale, by highlighting every feature in the house. The Home Stager has a ready inventory of home furniture, home furnishings, paintings, electrical equipment, home accents for use to transform any ordinary home in to a piece of art. In preparing a home to sell, the stager receives valuable information from the real estate agent regarding the local property market and the requirement of both the buyer and seller. 

TV shows like Home Improvement, Fixer Upper, Property Brothers feature the importance of staging to sell homes. Yelp is another tool, which lists real estate agents and stagers for sellers/ buyers to avail the home buy-sell services. Google also offers valuable property market information, information on the need to hire professional real estate agents and stagers. With education comes awareness making both sellers and buyers savvier and well informed of their choices. 

California is a mature market. Property and real estate needs in San Francisco Bay Area have whetted over the years. There is a strong bond between a home seller, real estate agent and a home stager to bring value and the optimum resources to the property in question to be SOLD!.